The AD100 Ceremony in Abu Dhabi reimagines Architectural Digest’s iconic visual identity into an immersive, surrealistic setting that bridges the past, present, and future. At its core lies the lozenge shape, a signature motif from AD’s branding, which informs the architectural features, from glowing niches displaying the Top 100 designers to the stage and buffet areas. Two harmonious tones of green, symbolizing growth and renewal, dominate the palette, weaving through bold geometric facades and scenographic minimalism to create a cohesive visual narrative. Reflective surfaces amplify the design, blurring reality and crafting a dreamlike atmosphere where light, shadow, and form converge in cinematic intrigue. A touch of ethereal pink, inspired by James Turrell, punctuates the venue, contrasting dramatically with the dark desert sky and inviting guests into a realm where timeless artistry meets avant-garde innovation.